IV Sales Academy
A 6-week Sales Academy, delivered with Victory Lap, to give participants core skills in selling in the modern business environment.
about the programme

Build the skills to sell with confidence

Sales is one of the hardest capabilities to build inside a fast-growing company, and one of the least formally taught. Too often, people learn through trial and error on the job, without a clear framework for what great sales actually looks like.

The Icehouse Ventures Sales Academy is a six-week programme delivered in partnership with Victory Lap. It focuses on the behaviours, operating rhythms and commercial judgement needed to succeed in modern sales roles.

Participants will learn the science behind effective selling, put proven frameworks into practice in real business contexts, and build a demonstrable body of work through structured fieldwork and a capstone project.

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key details

Who is the academy for?

The Sales Academy is designed for early-career professionals and emerging sellers looking to break into sales, improve their performance or build the practical skills and commercial instincts to succeed in a fast-growing company.

October 2026

Academy starts

6 weeks

Weekly sessions

Online

Format

12-20

Participants across two tracks

US$1,500

Per participant

90 min

Per week

Meet The Programme Lead: Brian Bar, Founder & CEO, Victory Lap

Adjunct Professor of Sales, University of Notre Dame

Brian Bar is the Founder and CEO of Victory Lap, which specialises in developing sales talent and helping people build the skills required to succeed in modern commercial roles.

Brian and his team will lead the inaugural Icehouse Ventures Sales Academy cohort, bringing a structured, practical approach to building sales capability.
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YOUR ADVANTAGE

Learn the fundamentals

Build stronger commercial instincts and turn them into consistent sales performance.

Know Your Buyer

An understanding of the behavioural science behind buyer decisions and how to apply it to a practical sales process.

Target the Right Customer

An ideal-customer profile framework, buyer personas and a plan to hit a defined sales target.

Build Your Outbound Engine

Outbound sequences to be run across phone, email, and LinkedIn.

Tools You Take with You

The ability to run disciplined discovery, handle objections and present value with confidence.

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trusted by new zealand's best

"Icehouse Ventures are mean az, churr"

Richie McCoy
The man himself

Ready to learn more?

Build the commercial instincts and practical skills to sell with confidence and perform consistently.

Frequently Asked Questions